TrueNorth Brings
to Homebuilding

LeanBuilding Blitz™ 8.0

The guiding principles of Lean have transformed every industry they touch. Lean removes waste from systems and processes, and that removes cost.

TrueNorth is so successful in applying these principles to homebuilding that we guarantee results in writing:

Pay us only if we perform.

Call us to learn the results of more than 160 consecutive LeanBuilding Blitz implementations where we average nearly $10,000 per house in identified savings.

Our LeanBlitz processes are scaled to builders of 5 units to 5,000, starter home to high end luxury; there's one sure to fit your need and guaranteed at a multiple of our fee.

LeanBuilding Blitz

   160 Builders

+ 185 'Lean' Implementations

+ 5,500 Suppliers & Trades

= $300+ Million in Savings

Never look at your business the same again. Find out what Lean is all about.

Buying Groups and Associations:
Ask us about our one-day workshop for your members.

Read Weekly Lean Blogs on



or follow the links directly:

Scott Sedam's Lean Tuesday Blog

Todd Hallett's Lean Tuesday Blog

Suppliers and Trades:
We offer workshops tailored specifically to your business. You will learn to identify and remove wasteful practices to truly partner with your builders.

TrueNorth Training

We are updating our training modules used to educate thousands prior to the industry downturn, and adding more!

Learn More:
Team/Culture Workshops
Operation Management Workshops

Some Call This:
"An Undocumented Feature"

Plumbing Joist Conflict photo

If you struggle with cost and knew you had a few thousand dollars of waste designed-in to your product, would you want to ferret it out?

Let us show you where and how to begin.

Plan Better, Build Better

LeanPlan Workout™

TrueNorth has teamed up with Todd Hallett, principal at TK Design & Architecture, to launch a radical new approach to plan reviews. Use our 800 check points gleaned from Lean experience to improve bottom line performance by reducing your cost to build. Eliminate framing/plumbing conflicts, missed intersects, mis-sized rooms for drywall or flooring, and on, and on, and on...

These are not "dumbed down" houses; they are your plans, optimized.

We focus on design-induced waste present in virtually every house, as identified by your own suppliers and trades, and design it out with the help of our 800-point Lean Filter, devised with the input of over 1,700 supplier and trade contractors.

Nobody in this industry can match the input.

LeanPlan Workout™ pays for itself in the first few units built, and will generate additional profit with each unit built therefter.

For a quick overview, click here.

TK Home Design Logo

Scott Sedam Professional Builder MagazineScott Sedam founded TrueNorth in 1997 and has a column each month in Professional Builder Magazine. Click below to read Scott's most recent articles.

  • "Home Building's Version of Insanity"

    Most sources of waste in home building are repeat offenders, causing incredible losses in time and money for builders, suppliers, and trades alike—and it continues unabated

    Read the article from the October 2018 issue Online or PDF

  • "The Next Great Thing in Home Building?"

    Over the last 20 years, companies have popped up promising to revolutionize home building, but their visions remain elusive

    Read the article from the September 2018 issue Online or PDF

  • "Business Strategy Lessons From the Building Industry's Sages and Survivors"

    A sampling of industry wisdom and sage advice from seasoned home building pros

    Read the August 2018 issue

  • "12 Things I wish I knew about Home Building before I turned 40"

    Sharing lessons learned in the hope that the next generation of industry leaders can avoid making the same mistakes

    Read the July 2018 issue

  • "What I Learned From Bill"

    Part 1: Personal stories reveal valuable insights from the late industry giant Bill Pulte, who was passionate about the design of his homes, the growth of his people, and the welfare of his suppliers and trade contractors.

    Read the May 2018 issue

    Part 2: 10 Lessons from the Master Builder that every builder needs to know, from customer satisfaction, to why quality matters, to working with trades and more.

    Read the June 2018 issue

  • "So, You Want to Be a Production Builder?"

    The transition from custom to production requires far more than just a portfolio of standard plans

    Read the April 2018 issue

  • "A Deming Dozen: Nuggets of Wisdom to Work and Live By"

    Wise words from quality and efficiency expert Dr. W. Edwards Deming abound. Here’s a look at a dozen of the best

    Read the March 2018 article

  • "Reelin' in the Years, or Why Dr. W. Edwards Deming Never Gets Old"

    Solid advice from an expert who's been around awhile: Consider your operating philosophy thoughtfully

    Read the February 2018 article

  • "Doc, We Hardly Knew Ye"

    Most industries have seen massive productivity gains since the ’50s—except home building. But if we took Dr. W. Edwards's teachings to heart, things might be different

    Read the January 2018 article

  • "Grand Theft Homebuilding" Article Series, 2017 (PDF)

  • "Process and Profit" Article Series (PDF)

  • "Labor Shortage" Article Series (PDF)

  • "Bridging The Margin Gap" Article Series (PDF)

Upcoming Events

  • Oklahoma Building Summit

    "Grand Theft - Home Building," "Death by VPO" and "Solving the Trade Shortage"

    Learn more and/or Register at

    Sept. 5-6, 2018 • Oklahoma City, OK

  • Talent Showcase

    "Solving the Trade Shortage"

    Sept. 13, 2018 • Seattle, WA

  • ProBuilder Connect

    "The New Rules of Purchasing" - A total Cost Manifesto

    Learn more (PDF) or register at the website

    Sept. 19-21, 2018 • Passedna, CA

  • BuilderMT Conference

    "Grand Theft - Home Building," and "Death by VPO"

    Learn more and/or Register at

    Oct. 2-4, 2018 • Phoenix, AZ

  • Arthur Rutenberg Homes

    "Grand Theft - Home Building"

    Nov. 14, 2018 • Clearwater, FL

Missed one of our presentations at IBS, NAHB, a state association or elsewhere? Click here to find it in PDF format.

If you don't find what you are looking for, call or email us and ask for a copy.